Facebook announces new rules for news sharing in Australia
The move shows the decision to refuse to comply with the new regulation that requires "tech giants" to share profits with media corporations in Australia.
Facebook logo on smartphone screen. Photo: AFP / VNA
In the statement, Facebook manager in Australia and New Zealand - Mr. William Easton said: "The bill fundamentally misinterprets the relationship between our platform and the publishers, which use Facebook to divide the bill. This forces us to face a difficult choice: One is to try to comply with the law and ignore the reality of the relationship just mentioned, or the other is to stop sharing content. "We do not want to, but we are opting for the second option."
The latest move by Facebook contrasts with Google, which has previously announced that it has settled deals with Australian media groups, including News Corp.
Last year, the bill, called the Media Negotiation Law, was introduced by the Australian Government, sparking heated controversy between Google, Facebook and the Australian media. The bill requires the two tech giants to negotiate paying press companies to use news content on their platforms, including in the search results. If the two sides cannot reach an agreement, Canberra will appoint the agency to decide the fee, then Google and Facebook will no longer have options.
The communication negotiation code was passed by the Australian House of Representatives on February 16 and will likely be enacted into law next week.
Reacting to the move, the US urged the Australian government to cancel the bill. In the latest announcement, US trade representatives Daniel Bahar and Karl Ehlers urged Australia to do more research on the digital technology market and develop voluntary rules. The notice emphasized that the US is concerned that efforts to compete for positions among technology companies passed by Australian law may cause damage to the two US corporations, leading to negative results.